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In this episode, Brian Hengesbaugh is joined by Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods & Retail (CG&R) industry group, to discuss how the COVID-19 pandemic has accelerated existing trends and created new ones in the CG&R space.
Download and listen to learn:
● How consumer behavior may be altered and what that means for brands
● How tech will help brands become more effective in the future
● Alyssa’s tips for CG&R companies doing business now and in a post-pandemic world
